
Take a Peak Inside the
Gremlin’s Notebook
I still love science…
That curiosity never went away when I left the lab —it simply found a new outlet.
Deep Dives is where I share the projects, ideas, and experiments that have shaped the way I think about scientific communication. You’ll find everything from articles and white papers to marketing campaigns, educational videos, research summaries, and the occasional deep dive into an interesting scientific question.
Think of this as my portfolio in action. Rather than simply telling you what I can do, I’d rather show you. Every project reflects the same approach I bring to client work: thoughtful research, clear communication, strategic thinking, and just enough curiosity to ask one more question.
So grab a coffee, pick a rabbit hole, and enjoy exploring. Hopefully you’ll come away with a few new ideas—and a good sense of what it’s like to work with this particular marketing gremlin.
My First ‘Own Initiative’ Client Article
When Models Lie is a walk through historical cases of translational failure in moving from pre-clinical testing and animal models to human trials. Some of our most important lessons in translational failure get so easily buried in history as drug development horror stories.
To err is human. But if we’re going to get it wrong, we have a duty and obligation to learn from those failures, to put them under a microscope and find out not only what went wrong, but how to never ever repeat those mistakes again.
History is humanity’s greatest teacher – so buckle up and get ready to take some notes.
Produced for Offspring Biosciences
A Specialized Antibody CRO in Sodertalje, Sweden.
Let Me Help You …
Tell Better Stories
- White Papers
- Articles/Blogs
- Educational Content
- Case Studies
Your science is fascinating. Let’s make sure everyone else thinks so too.
Assay Development & Procurement.
Be Easier to Find
- SEO
- Content Strategy
- Website
It’s hard to work with people who don’t know you exist. Let’s fix that.
Small to Mid Size CRO’s & Startups
Build Trust
- Brand Positioning
- Messaging
- Marketing Strategy
- Thought Leadership
First impressions matter. Make your communication inspire the same confidence as your research.
Growth & Expanding Companies

Good Marketing Doesn’t Need to Shout
The best scientific communication isn’t about flashy buzzwords or exaggerated claims. It’s about helping the right people understand why your work matters.
If your team is looking for thoughtful strategy, clear communication, and someone who’s just as comfortable reading a research paper as they are writing a LinkedIn post, I’d love to help.
Let’s build something your future clients will actually want to read.

